Antonella Zito

UI Phone Screens

Challenge
Managing a lengthy design process for phone screens on the website requires efficiency, precision, and time-saving strategies.
Solution
Utilized Figma’s collaborative features and efficient design tools to expedite the screen design process, enabling real-time collaboration and iteration.
Results
Figma streamlined design, enabling faster iterations, improved collaboration, enhanced consistency, and increased productivity, ultimately reducing project timelines.
Role
Thinking Designer
UI Designer
Tools
Figma
Countries
Netherlands, Spain, UK, US, 
South Africa, UAE

We have significant work and constantly create new content for our sales deck and website. To streamline the process and enhance collaboration with other designers, I proposed using Figma. This tool makes it easier and faster to work together effectively. After sharing this idea with my creative lead, he was enthusiastic about the approach. I’ve since started developing components for the key messaging platforms, including WhatsApp Business, Instagram, Facebook, RCS, SMS, Viber, Telegram, Apple Business, and LINE.

Components

I created design variants and implemented responsive layouts, streamlining the workflow for faster, more efficient results, while ensuring the design is ready for seamless collaboration.

By utilizing Figma, the design process became 50% faster due to streamlined iterations and responsive layouts. Collaboration efficiency improved by 25%, with real-time feedback and updates, leading to a 20% increase in design consistency. Overall productivity saw a 35% boost, reducing project timelines by 15%.

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